BEYMEN 2026 Fall/Winter Campaign

Art of Style
Le Marais, Paris.

High fashion takes center stage alongside art and architecture.
Confident and effortless, strong and self-assured, intuitive and original.
Beymen unfolds the 2026 Fall/Winter season with a bold, contemporary narrative that places the dialogue between style and art at its core: “Art of Style”.

You are invited to discover the inspiring world of "Art of Style" — bringing together Malgosia Bela, the iconic face of the fashion world, and Giovanni Zattera, a striking name of the new generation, through the lens of Reto Schmid — alongside works selected from the Beymen Contemporary Art Collection.

The first Beymen store, Şişli 1971

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Beymen through the eyes of World Fashion leaders

“Beymen, without a doubt, is the best in luxury not only in Turkey, but also all around the globe. Their selection is on par with those of New York, London and other international cities.”

GIUSEPPE SANTONI

CEO, SANTONI

“Istanbul serves as a gateway between Europe and Asia. This dynamic synthesis of the East and the West yields a unique and electrifying aura. Beymen is the right partner in this part of the world.”

NEIL BARRETT

Founder and Creative Director, Neil Barrett

“Beymen is the ideal partner for Kiton in Turkey. Without Beymen, Kiton probably would not have existed in the Turkish market. They have a future-facing vision and a great understanding of what we do.”

ANTONIO DE MATTEIS

CEO, Kiton

“At our company, we strive for ‘the best of the best plus one’ and the team at Beymen delivers just that. No other company can compare to them.”

ANTONIO PAONE

Vice President, Kiton

“Thanks to Beymen’s employees, you can feel at home at any Beymen store.”

GIANLUCA ISAIA

CEO, Isaia

“For us, Beymen is the only company in Turkey with real partnership potential.”

IPPOLITO ETRO

Strategic Consultant, Etro

“The market intelligence is astounding. They are very disciplined and I think that's why they have a proven track record. I always ask 'How do you do this?' and Beymen is an example that I think should be studied at universities in Istanbul and Milan.”

KEAN ETRO

Creative Director, Etro

“You have only one option to be in Istanbul and to be represented at the right location, in the right way, by the right partner. Beymen occupies a pivotal position not only for Turkey, but also for the awareness of brands in this region as Turkey has become a place of luxury.”

CRISTIANO CORNELIANI

Global Sales Director, Corneliani

“Business relations are highly significant, indeed, but more importantly, establishing a relationship based on trust comes before business and lays the very groundwork for a long-standing partnership.”

SOPHIE DURUFLE

CEO, Isabel Marant

“Beymen has honed skills in and a curiosity for selecting luxury products and they know what to offer luxury enthusiasts.”

RICCARDO STEFANELLI

CEO, Brunello Cucinelli

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